4 Types of Meetings in a Revenue-Sharing Agency And How to Run Them Effectively
When we restructured our company around the Revenue Sharing model, we uncovered a silent but serious resource drain: meetings.
What It Takes for a Brand to Scale Through a Revenue Sharing Model
The harder question is: Among the businesses that meet these criteria, which ones are actually worth betting on?
Why Don’t More Marketing Agencies Adopt the Revenue Sharing Model?
The Revenue Sharing model sounds appealing, but in reality, very few agencies have adopted it both in Vietnam and globally.
5 Criteria for Choosing the Right Marketing Partner in a Revenue Sharing Model
Having played both roles, the one hiring a partner and the one running this model, I’ve picked up a few key lessons to help you choose the right partner.
Why Is E-commerce The Perfect Fit For Revenue Sharing Model?
After 5 years of running this model with companies across different industries, I’ve come to realize that’s not really the case.
The Differences Between Affiliate Marketing and the Revenue Sharing Model
At first glance, these two models seem alike - money only gets shared when there’s a result. But the execution and level of commitment tell a different story.
5 Key Criteria for Choosing the Right Clients in a Revenue Sharing Model
After nearly 5 years of applying this model across various markets, IMP has realized one thing: for revenue to actually be shared, the client side must meet five key criteria.
“Skin in the game” – The Key Ingredient In A Successful Revenue Sharing Model
One of the key factors behind the success of the Revenue Sharing model is the spirit of Skin in the Game.
Revenue-Sharing Partnership – A Scalable Growth Model
The Revenue-Sharing Partnership model is all about real results - the agency only earns when it actually generates revenue for the business.